Audience: Parents/guardians, children and students of all ages, educators and administrators, therapists, young adults entering the workforce, tech novices, amateurs and experts, businesses, and law enforcement.

Obstacles: Figuring out how to reach as many people as possible, as well as effectively communicating the importance of cybersecurity and safe practices.

Solution: Developing a series of poster ads in a visually provocative manner that communicates the gravity of internet safety.